Less sugar and less snack guilt – enjoying Mr Kipling fruit slices with 30% less sugar {WIN a hamper of Mr Kipling goodies!}

Less sugar and less snack guilt – enjoying Mr Kipling fruit slices with 30% less sugar {WIN a hamper of Mr Kipling goodies!}

*collaborative post – this post contains gifted items from Mr Kipling*

What is it with kids and snacks? I swear my boys would snack all day long if I let them. The mere mention of the S word and I have them both running to the kitchen, trying to raid the cupboards in search of their next fix. I try my best to give the boys healthy snacks like pieces of fruit, vegetable sticks or a piece of peanutbutter on toast or something similar. Sometimes though, these kids of mine want a treat and I am more than happy to occasionally satisfy their sweet tooth. When it comes to a sweet treat, as a family we love the Mr Kipling range of cakes and slices. It turns out we are not the only ones as the new 30% less sugar Mr Kipling fruit slices have recently won Product of the Year for 2019 in the kids food and drink category. We were recently sent some of the Mr Kipling fruit slices to try, read on to see what we thought and to be in with a chance to win a hamper of less sugar (aka less Mum guilt!) Mr Kipling fruit slices for you and your family to enjoy.

Less sugar and less snack guilt – enjoying Mr Kipling Fruit Slices

When I think of Mr Kipling, I think cherry bakewells, vienesse swirls or French fancies, whereas my boys would definitely be drooling while thinking about chocolate slices or yummy pink angel slices. We’ve never tried the fruit slices before so we were all keen to see what they tasted like. We received packs of Smashing Strawberry Slices and Rockin’ Raspberry Slices to enjoy as a special snack time treat. These fruit slices are made with 30% less sugar when compared with a Mr Kipling Angel Slice and only real fruit, natural flavours and colours are used in the recipe. I wondered what my boys would think of these slices as they are very different to the Mr Kipling cakes they usually enjoy in terms of flavour but both boys loved them.

mr kipling cakes

mr kipling cakes

They are sweet but not too sweet, they are not as sickly and sugary tasting as other snack cakes. Whilst the kids weren’t overly fussed with the strawberry slices, they completely devoured the raspberry slices and there were lots of satisfied yum noises going on while they were munching away. The raspberry slices were my favourite too and although they had less sugar, they still had the great Mr Kipling taste and earned the brands seal of approval as being exceedingly good. Of course, even though they contain real fruit, the fruit slices should not be seen as an alternative to actual pieces of fresh fruit at snack time but when it comes to those treat days, you don’t need to feel guilty for letting your little ones enjoy the occasional Mr Kipling fruit slice.

mr kipling cakes

As well as being impressed with the taste, the kids loved the new look packaging with the cartoon animals on the front. The slices come in prepacked separate plastic packets and these are perfect (although not so great for the environment) for just popping in your bag or taking out on a picnic, they can even be easily added to a lunch box if you fancy giving your child a special little treat when they open their packed lunch at school. Leo is five and Alex is only 2 but both of them were able to easily tear open the thin plastic film and get to their tasty treat inside. The fruit slices are the perfect size for kids too, they are small and easy to hold and make a much better sized portion for a sweet treat than say a cupcake or doughnut from the bakery (no joke, Leo ended up with a doughnut the size of his head once!)

mr kipling cakes

mr kipling cakes

As I said at the top of this post, we are big fans of Mr Kipling in this house and I can totally see why these Fruit Slices have won product of the year 2019. Like the sound of these Mr Kipling Fruits Slices? They are available to buy in packs of six from all major supermarkets or you can read on to find out how you can be in with a chance to win a hamper full of Mr Kipling’s exceedingly good Fruit Slices. Remember, less sugar means less guilt at snack time – they’re better for our kids and better for us worrying parents too, hooray!

mr kipling cakes

mr kipling cakes

** WIN a hamper of Mr Kipling Fruit Slices **

For your chance to get your hands on a hamper full of the new look Mr Kipling fruit slices made with 30% less sugar, just enter the giveaway using the rafflecopter below – good luck!

a Rafflecopter giveaway

Terms and conditions:
Giveaway is open to UK residents only. Entrants must be over 18 years of age. The giveaway closes on May 5th 2019, 12.00am. The winner will be chosen at random using Rafflecopter. The Mr Kipling hamper will include a selection of raspberry and strawberry Mr Kipling fruit slices. The winner has 48hours to respond to their email before a new winner is chosen. The Mr Kipling team are responsible for organising the delivery of the prize to the winner. Naptime Natter can not be held responsible if no prize is received. Email addresses will not be shared or sold to any outside parties.

mr kipling cakes

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144 Comments

  1. April 15, 2019 / 12:04 pm

    I’ve seen these in the shops recently and they actually aren’t half bad! Sometimes the ‘less sugar’ stuff can taste like awful but these are still nice!

  2. Amanda
    April 15, 2019 / 12:50 pm

    Daisy is yet to experience the joy of a mr Kipling! We bought French Fancies st Christmas but I may have eaten them all before she even had the chance XD Those look good though! Will have to give them a try 🙂 xx

  3. April 15, 2019 / 3:58 pm

    My kids love a slice of cake in their lunchboxes, good to know they now have less sugar

  4. April 15, 2019 / 5:11 pm

    I’ve shown these to my children and they haven’t been interested in trying them but I think I might just get them the next time I go shopping. I love Mr Kipling’s cakes

  5. April 15, 2019 / 5:21 pm

    I have such good memories of Mr Kipling, my Nana always would have a little plate of cakes done up for me when I’d visit after school. My fave was the fruit of the forest pies, heated in the microwave, with a dollop of clotted cream

  6. April 15, 2019 / 7:08 pm

    Yum! These look great, you’re right – snacks have a much more exciting response than mealtimes. So good to know they’re low sugar

  7. cheryl hadfield
    April 15, 2019 / 10:33 pm

    From being very young my favourite mr kiplings have been French Fancies..delicious

  8. Solange
    April 16, 2019 / 1:21 am

    It has to be their Angel Slices.

  9. April 16, 2019 / 9:36 am

    I usually bake from scratch as I need to avoid gluten, but last time the kids took cake to school for their birthday I bough them some Mr Kipling. Great to know there is now a lower sugar option available!
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  10. Elaine Savage
    April 19, 2019 / 5:57 pm

    My absolute favourites were Mr Kipling Country Slices

  11. Rena Plumridge
    April 19, 2019 / 6:18 pm

    Cherry bakewell

  12. MARK THOMAS
    April 19, 2019 / 6:18 pm

    Mr Kipling Viennese whirls

  13. sam macaree
    April 19, 2019 / 6:27 pm

    cherry bakewell

  14. Peter Watson
    April 19, 2019 / 6:35 pm

    Mr Kipling Bakewell Tarts is my all time favourite.

  15. Kim Neville
    April 19, 2019 / 7:25 pm

    I like the chocolate chip slices

  16. Annabel Greaves
    April 19, 2019 / 8:10 pm

    I love cherry bakewells xxx

  17. Susan Lloyd
    April 19, 2019 / 8:24 pm

    I love bakewell slices x

  18. William G
    April 19, 2019 / 8:31 pm

    I just love the mini battenbergs! I’ve had hundreds of them over the years!

  19. Angie Mcdonald
    April 19, 2019 / 9:15 pm

    Angel slice

  20. Sheena Batey
    April 19, 2019 / 10:15 pm

    Fondant Fancies

  21. iain maciver
    April 19, 2019 / 10:29 pm

    has to be their Angel Slices

  22. Jamie Edwards
    April 19, 2019 / 10:33 pm

    The chocolate slices are unbeatable! Can’t go wrong with chocolate 🙂

  23. John Prendergast
    April 19, 2019 / 10:47 pm

    It would be mr kipling cherry bakewells

  24. Angela treadway
    April 19, 2019 / 11:45 pm

    french fancies x

  25. Margaret Clarkson
    April 20, 2019 / 12:01 am

    French Fancies

  26. Rachel Craig
    April 20, 2019 / 3:23 am

    Cherry Bakewell.

  27. Jo m welsh
    April 20, 2019 / 8:01 am

    I love the french fancies and always save the cream bit till last

  28. Katie
    April 20, 2019 / 8:58 am

    Angel slices are my favourite. I think that this is a great idea

  29. Sarah Pybus
    April 20, 2019 / 11:47 am

    Country fruit slices, just wish they did them as a large cake!

  30. Keith Hunt
    April 20, 2019 / 3:27 pm

    Mr Kipling Bramley Apple & Blackcurrant Pies

  31. Sadiyya Maryam
    April 20, 2019 / 4:13 pm

    The chocolate chip fancies are my favourite. So good to know there is now a low sugar alternative available.

  32. Lynne Durkin
    April 20, 2019 / 4:21 pm

    I like so many of them but if I had to pick one then it would have to be their Bakewell Slices. Only problem now is they package them in two’s so you end up eating both (or is that just me).

  33. Jade Hewlett
    April 20, 2019 / 5:01 pm

    My favourite Mr Kipling cakes are the French Fancies

  34. Claire woods
    April 21, 2019 / 7:31 pm

    Bramley Apple Pies

  35. Ruth Harwood
    April 22, 2019 / 8:33 am

    Mini Battenburgs are just amazingly tasty!!

  36. Lindsey Stuart
    April 22, 2019 / 12:25 pm

    I love Mr Kipling French fancies they are super tasty! Especially the lemon flavoured ones! Yum!

  37. Anthony G.
    April 22, 2019 / 1:14 pm

    My absolute faves are the angel slices and lemon slices

  38. janine atkin
    April 22, 2019 / 5:35 pm

    i like the french fancies

  39. Jade P
    April 22, 2019 / 6:48 pm

    I’ve always loved the lemon layered slices!

  40. Mark R
    April 22, 2019 / 7:14 pm

    I have a soft spot for French Fancies because my grandmother always got them for us.

  41. charlotte isobelle
    April 23, 2019 / 1:39 pm

    mmm french fancies, although i can be greedy!

  42. sue leake
    April 23, 2019 / 1:40 pm

    cherry bakewell cakes

  43. Jayne Townson
    April 25, 2019 / 1:10 pm

    I love their Battenberg cake, thanks for the yummy giveaway.

  44. GEOFF WICKENS
    April 26, 2019 / 12:16 pm

    BAKEWELL

  45. Maureen M
    April 26, 2019 / 1:43 pm

    Love the Bakewells

  46. Patricia Bowley
    April 26, 2019 / 2:41 pm

    Bakewell Slices, delicious.

  47. Hazel Rea
    April 26, 2019 / 9:18 pm

    I havevalways loved Mr Kipling Country Slices.

  48. Alice Gilkes
    April 26, 2019 / 11:51 pm

    I love the French Fancies the best.

  49. Katerina Economides
    April 27, 2019 / 7:28 pm

    French Fancies. They were always a special treat when I was little, but I like Cherry Bakewells too.

  50. Fay
    April 27, 2019 / 9:20 pm

    I love Mr Kipling’s chocolate chip cake bars. So delish!!

  51. Valerie Seal
    April 27, 2019 / 9:35 pm

    I love Mr Kipling french fancies.

  52. Ruth Tripp
    April 27, 2019 / 9:52 pm

    We like so many Mr Kipling cakes, from the chocolate slices, to the lemon slices, the battenburgs and the viennese whirls and the boys love the French fancies.

  53. Gemma Hendry
    April 27, 2019 / 10:23 pm

    my favourite is french fancys by mr kipling

  54. Chantelle Kemp
    April 28, 2019 / 12:39 am

    French fancies

  55. Jo F
    April 28, 2019 / 8:21 am

    French fancies are mine

  56. Jennifer
    April 28, 2019 / 9:19 am

    ooo yummy! can’t believe they have less sugar!

  57. Linda Ford
    April 28, 2019 / 1:14 pm

    Angel Cake Slices!

  58. Michelle Smith
    April 28, 2019 / 4:39 pm

    French fancies

  59. Sharon Everett
    April 28, 2019 / 11:41 pm

    Perfect treat for all the family. Less sugar can only be the right way forward! Mr Kipling your on the right track!

  60. Amanda Baggott
    April 29, 2019 / 10:45 am

    Country slices, yum!

  61. Michelle Ferguson
    April 29, 2019 / 2:53 pm

    I like the lemon slices

  62. Sheri Darby
    April 29, 2019 / 7:36 pm

    Mr Kipling French Fancies

  63. astrid c
    April 30, 2019 / 7:40 am

    cherr bakewell

  64. Sally Collingwood
    April 30, 2019 / 8:13 am

    I love the French Fancies, they are my favourite

  65. greig spencer
    April 30, 2019 / 9:28 am

    French Fancies.

  66. Amanda Gregory
    April 30, 2019 / 11:16 am

    Country Slices are my favourites.

  67. betsy ferguson
    April 30, 2019 / 11:20 am

    we all love kipling cherry bake well, but we also enjoy a selection – old fashioned high tea style

  68. Caroline Shepherd
    April 30, 2019 / 12:16 pm

    French Fancies – a little mouthful of nostalgia!

  69. Tracy Newton
    April 30, 2019 / 12:27 pm

    I love angel slices. The kids love them on their lunch boxes too.

  70. Debi Newman
    April 30, 2019 / 12:38 pm

    I love cherry bakewells

  71. Emma Howard
    April 30, 2019 / 1:47 pm

    I love their Battenburg

  72. James Travis
    April 30, 2019 / 2:18 pm

    Cherry Bakwells

  73. Karen B
    April 30, 2019 / 2:46 pm

    Has to be a French fondant fancy – the lemon ones in particular.

  74. Carole Nott
    April 30, 2019 / 3:09 pm

    My favourite Mr Kipling has to be cherry bakewells – love the rich icing

  75. Pam Smith
    April 30, 2019 / 5:26 pm

    The Angel Slices…yummy

  76. mandy coker
    April 30, 2019 / 5:52 pm

    cherry bakewells allll the way

  77. Gillian Hitchen
    April 30, 2019 / 6:21 pm

    Mini battenburgs!

  78. Margaret GALLAGHER
    April 30, 2019 / 7:52 pm

    Battenburg – they are devine

  79. Ellen Stafford
    April 30, 2019 / 8:20 pm

    Cherry bakewell for sure!

  80. Gemma Middleton
    April 30, 2019 / 9:46 pm

    I love love love French Fancies. Thank you for the chance to try these though.

  81. paul jackson
    April 30, 2019 / 10:57 pm

    country slices

  82. Mark Mccaffery
    May 1, 2019 / 1:04 am

    My favourites are the vienesse whirls

  83. Sonya Allstun
    May 1, 2019 / 5:43 am

    It has to be their Angel Slices.

  84. Emma Hussain
    May 1, 2019 / 7:02 am

    Angel cake slices

  85. Clare Hubbard
    May 1, 2019 / 7:36 am

    French fancies are divine.

  86. Michelle Henderson
    May 1, 2019 / 7:49 am

    Love the Christmas cake slices

  87. Meryl Thomas
    May 1, 2019 / 8:12 am

    I love French Fancies

  88. Scott Fallon
    May 1, 2019 / 8:21 am

    my favourites are cherry bakewells

  89. Tracy Hanson
    May 1, 2019 / 8:51 am

    COUNTRY SLICE but it was a hard decision. Yes please, thanks for the chance.

  90. marie miles
    May 1, 2019 / 9:12 am

    my favorite is cherry bakewell as it evokes wonderful child hood memories for me

  91. Chanise Kemp
    May 1, 2019 / 9:32 am

    It’s a tie between angel slices and bakewell slices! They all manage to hit the spot tho 🙂

  92. Angela L Paull
    May 1, 2019 / 9:46 am

    Angel Slices – yum

  93. Kirsty Sparks
    May 1, 2019 / 9:49 am

    Country Slices

  94. tricia bingham
    May 1, 2019 / 10:00 am

    country slices although you did an orange and lemon battenburg cake for easter one year and that was gorgeous

  95. Kate Davies
    May 1, 2019 / 10:19 am

    Definitely batternburg, brings back memory’s of popping round to my grandmas house and she’d always bring out a batternburg.

  96. Sam Cornford
    May 1, 2019 / 10:44 am

    The Angel slices are a firm favourite in our house.

  97. geoff cheadle
    May 1, 2019 / 12:13 pm

    lemon slices

  98. Heli L
    May 1, 2019 / 12:57 pm

    My kids love the Mr Kipling unicorn slices. They look good and more importantly taste delicious!

  99. Jeanette Leighton
    May 1, 2019 / 1:16 pm

    It’s hard there’s so many but I’m going with battenburgs

  100. Margaret Mccaffery
    May 1, 2019 / 1:25 pm

    My favourite of the Mr Kipling range is the Lemon slices.

  101. Victoria Riches
    May 1, 2019 / 2:01 pm

    French fancies are my absolute fav, but very easy to get 1 or 4?

  102. Lynn Seymour
    May 1, 2019 / 2:30 pm

    I think mine would be battenberg

  103. Susan Bebbington
    May 1, 2019 / 3:11 pm

    Love the country slices, like the crunchy sugary bits on top

  104. Kim M
    May 1, 2019 / 3:28 pm

    Love Battenberg – it’s a shame nobody else likes it – I have to eat the whole thing ! x

  105. Sarah Mccaffery
    May 1, 2019 / 3:47 pm

    Mr Kipling’s Bramley apple pies are my go to snack choice.

  106. Julia Linsley
    May 1, 2019 / 4:09 pm

    The Battenburgs are the taste of my childhood!

  107. Emma Bradshaw
    May 1, 2019 / 4:10 pm

    Cherry Bakewells!

  108. Catherine Powell
    May 1, 2019 / 4:12 pm

    Vienesse Whirls are my favourite

  109. Lucie Aiston
    May 1, 2019 / 4:13 pm

    Lemon drizzle slice is immense!! I love them all to be fair!!

  110. claire griffiths
    May 1, 2019 / 4:42 pm

    country slices yummy

  111. Elaine Stokes
    May 1, 2019 / 5:39 pm

    i love battenburg original size not the mini ones

  112. Simone Griffin
    May 1, 2019 / 6:31 pm

    Mr Kipling apple pies are the best!

  113. Lynn Neal
    May 1, 2019 / 6:49 pm

    Fondant fancies are my favourite!

  114. Julie Scattergood
    May 1, 2019 / 7:09 pm

    Lemon French/Fondant Fancies Yum!

  115. Alison
    May 1, 2019 / 7:10 pm

    Mr Kipling Almond Slices remind me of my grandmother as she always bought those as a treat.

  116. Mel Pennie
    May 1, 2019 / 7:12 pm

    Love Cherry Bakewells . . .they are exceedingly good!

  117. Lucy fallon
    May 1, 2019 / 7:15 pm

    Cherry Bakewells

  118. melody cross
    May 1, 2019 / 7:15 pm

    I love the bakewell slices

  119. Laura Pritchard
    May 1, 2019 / 7:30 pm

    The Chocolate slices

  120. sharon martin
    May 1, 2019 / 7:34 pm

    the lemon slices

  121. Lindsey Jones
    May 1, 2019 / 8:29 pm

    Cherry bakewells for sure

  122. Highland Heather
    May 1, 2019 / 8:40 pm

    Tangy French Fancies

  123. Brenda
    May 1, 2019 / 9:06 pm

    The Bakewell Tarts are my all time favourites from Mr Kipling!

  124. Adrian Bold
    May 1, 2019 / 9:33 pm

    Cherry Bakewell cakes

  125. Carol Phile
    May 1, 2019 / 9:43 pm

    Country Slice. Yummy!

  126. Becci Cleary
    May 1, 2019 / 9:48 pm

    Gotta be Cherry Bakewells…. Ever since I was a child I’ve always eaten them cherry first

  127. Stef Acaster
    May 1, 2019 / 9:58 pm

    Cherry bakewells

  128. Elaine Shaw
    May 1, 2019 / 9:59 pm

    Favourite Mr Kipling cake ever, has to be Cherry Bakewells. Love them, mind you I love anything almondy.

  129. Rita
    May 1, 2019 / 10:02 pm

    Bake well tart

  130. Sarah Roberts
    May 1, 2019 / 10:18 pm

    Their Angel slices are my absolute favourite

  131. Tammy Neal
    May 1, 2019 / 10:51 pm

    Country slices

  132. Tee Simpson
    May 1, 2019 / 10:52 pm

    I love the angel slices. Always have done.

  133. Joy Winn
    May 1, 2019 / 11:07 pm

    Lemon slices are my faves

  134. Deborah Clarke
    May 1, 2019 / 11:42 pm

    I love the apple pies ! They remind me of my late nan. Lovely giveaway would be over the moon to win

  135. Darren Bourne
    May 1, 2019 / 11:54 pm

    Country slices, yum!